Packaging is the science, art and technology of protecting enclosed products for distribution, storage, sale, and use. Packaging protects, preserves, transports, informs about, and sells the product. It's like residence, clothing and face of the product which should be estheticly functional and simple.
Selection of appropriate materials, in line with pre-packaged product, estimates the size of the package. If the package is with print - the dimentions have to be precise in accordance with the existing flexographic printing machine printing steps. If the bag has side seams, it will be the width dimension that matter. If bottom seams - the height.
After the exact size of the packaging is determined, the creation of the printing desing can be started.
Main requirements for the provided designs:– transparent areas are coloured grey (if material is transparent)
– minimal raster percentage — 2%
– 5 mm of non printable area around whole perimeter (except bottom on double-sided printing)
– fonts converted to curves
The files should be provided in vector format (*.eps, *.cdr, *.ai, *.pdf) to e-mail, larger ones — by free file exchange services.
After the confirmation, design is prepared for printing and color separation. Trapping and registration marks are processed at this point.